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Article Archive

 

Please check our Articles page for more informative tips and advice from leading experts.

 

Business Development

• What are You Doing to Create a Thriving Business? - By Yvonne Weld

• Service Recovery - The Art of Damage Control - By Nancy Friedman

• Negotiating in a Three-Dimensional World - By David A. Lax & James K. Sebenius

• 7 Ways to Educate Customers in the Classroom & Simultaneously Build Brand Awareness - By Annmarie Edwards

• POP – How to Make Your Business Stand Out in a Crowded Market - By Barbara Bartlein

• Training: Rounding Up the Usual Suspects  - By Abhay Padgaonkar

• Is it Time to Leave Self-Employment Behind? - By Maria Marsala

• Six Models for Building a Client Franchise - By Andrew Sobel

• New Promotion, New Clients – Now What? Building a New Client Base - By Andrew Sobel

• Runaway Meetings Are the Top Time-Waster at Work - By Barbara Bartlein

• No More Root Canals  - By Michael W. McLaughlin

• Resign the Account: Renewing Your Key Client Relationships - By Andrew Sobel

• 9 Ways to Gain the Competitive Edge - By Nancy Friedman

• Survey Finds Workers Average Only Three Productive Days Per Week - By Barbara Bartlein

• Should You Fire a Client? - By Michael W. McLaughlin

• China in Motion - By Carol McKenzie

• Growing Relationships - From the Client's Perspective - By Andrew Sobel

• Six Powerful Prospecting Tips - By John Boe

• Increase Your Luck for Better Business Success - By Barbara Bartlein

• Reduce Your Business Risk with the Power of Connection - By Debbie Bermont

• The Importance of Positioning - By Cynthia Oelkers

• Seven Reasons to Say "NO" to New Business - By Debbie Bermont

• Resisting the Ring of Power - By Andrew Sobel

• Managing Employees: A Guide to Getting Things Done - By Leif H. Smith

• 10 Questions to Help You Grow Your Client Base in 2004 - By Andrew Sobel

• Mastering the Media...What to do when the media comes calling - By Todd Brabender

• PubliCity Outside Your City - By Todd Brabender

• Publicity Campaigns: How Many Hours...How Many Months? - By Todd Brabender

• How Mail Order Catalogs Can Give Your Business a Big Lift - By Jim Tilberry

• Starting a Training, Speaking and/or Consulting Business:  Quick Ten Marketing Tips - By Mark Gorkin

• Five Ways to Sabotage Your Business  - By Nancy Friedman

• Defending Your Client Base in Perilous Times: 10 Steps to Take Today - By Andrew Sobel

• 7 Steps to Service Recovery - By Nancy Friedman

• The Myth of Meeting Client Expectations - By Andrew Sobel

• Sell Value, Not Time  - By Barbara Bartlein

• Avoid Foot and Mouth Disease - By Barbara Bartlein

• For Best Results, Look At Structure - By Barbara Bartlein

• Are You Developing Your Clients for Life? - By Andrew Sobel

• Eleven Creative Ways to Turn Contacts into Customers - By Karen Susman

• Creative Risk-Taking for High Performance - By Mark Gorkin

• Seven Principles for Keeping Your Clients During Uncertain Times - By Andrew Sobel

• The Small Business Owner's Guide for "Practicing Safe Stress" - By Mark Gorkin

• From Super Achiever to Mentor - By Jim Perrone

• How to Get Started in Mentoring - By Larry Ambrose

Computers & Technology

• How to Manage Email Overload: 7 Steps To Get You Started - By Karen Susman

• Getting the Most from the Web's Most-Used Search Engine - By Michael Miller

• The Merits of BS (Backup Solutions) - By Dino Achilleos

• Researching On The Net - Take Advantage of Directories - By Olivia Lambeth

• Software Tips & Tricks: Enable and Lock Form Fields in Access - By Laura Noble

• Software Tips & Tricks:  Shortcuts in Project - By Laura Noble

• Software Tips & Tricks: Shortcuts in FrontPage - By Laura Noble

• Software Tips & Tricks: Nudging Objects in MS Office - By Laura Noble

• Backing Up Your Web Site Data...An Overlooked & Underused Necessity - By Chris Kivlehan

• Software Tricks & Tips: Print What YOU Want from the Internet - By Laura Noble

• Home User Security: Your First Defense - By Moreno Gentile

• Software Tips & Tricks: View Results of Calculating Selected Cells in Excel Status Bar - By Laura Noble

• Software Tips & Tricks: Single Word Spell & Grammar Check - By Laura Noble

• Software Tips & Tricks: Assigning Same Account Charged to Customer/Vendor in Simply 2003 - By Laura Noble

• Software Tips & Tricks: Finding a Word or Phrase on a Web Page - By Laura Noble

• Software Tips & Tricks: Customizing Outlook Appointments - By Laura Noble

• Software Tips & Tricks: Actions & Contacts - Outlook 2000 and 2002 (XP) - By Laura Noble

• Software Tips & Tricks: Adding an Access Object to the Desktop - By Laura Noble

• Software Tips & Tricks: Safeguarding Properties of a Form in Access 2000 and 2002 (XP) - By Laura Noble

• Software Tips & Tricks: Changing Case in Word & PowerPoint - By Laura Noble

• Software Tips & Tricks: Revising Mail Rules in Outlook Express - By Laura Noble

• Software Tips & Tricks: Colour Coding Inbox in Outlook Express - By Laura Noble

• Software Tips & Tricks: Grouping Form and Report Controls in Access 2000 and XP - By Laura Noble

• Software Tips & Tricks: "Fancy" Horizontal Lines in Microsoft Word 2000 & XP - By Laura Noble

• Software Tips & Tricks: Tips for Excel Users - By Laura Noble

• Software Tips & Tricks Slide Show Pointer Options in a PowerPoint 97, 2000 or XP - By Laura Noble

• Software Tips & Tricks: Format Painter – Copying Formatting - By Laura Noble

• Software Tips & Tricks: Quick Tips for Word Users - By Laura Noble

• Applying a Background in Word - By Glenda Palmer

• Software Tips & Tricks: Replace Fonts in PowerPoint 97, 2000 & XP - By Laura Noble

• Software Tips & Tricks: Organize Objects in Access 2000 & 2002 - By Laura Noble

• Software Tips & Tricks: Keeping Phrases on the Same Line in Word - By Laura Noble

• Software Tips & Tricks: Internet Search Tips - By Laura Noble

• Software Tips & Tricks: Inserting Accents in Word - By Laura Noble

• Software Tips & Tricks: Inserting a Graphic into an Address Label in Word 2000and Word XP (2002) - By Laura Noble

• Software Tips & Tricks: Printing a Selection in Excel vs. Printing the Entire Active Worksheet - By Laura Noble

• The Basics of Backing Up Your Computer System - By Glenda Palmer

• Software Tips & Tricks: Copying Hidden Cells in Excel - By Laura Noble

• Software Tips & Tricks: Customizing Toolbars - By Laura Noble

• Software Tips & Tricks: Inserting Accents - By Laura Noble

• Software Tips & Tricks: Inserting Special Characters & Symbols - By Laura Noble

• Software Tips & Tricks...Opening & Saving E-mail Attachments - By Laura Noble

• Software Tips & Tricks...Sending Attachments Via E-mail - By Laura Noble

• Software Tips & Tricks...Horizontal Lines Made Easy - By Laura Noble

• To Mouse or Not To Mouse… - By Laura Noble

• Bought a Computer, Now What? - By Laura Noble

Customer Service

 

• The Company Welcome Mat...How to Keep Customers Knocking on Your Door - By Nancy Friedman

• How to Build Trust and Rapport Quickly - By John Boe

• 21 Ways to GREAT Customer Service - By Nancy Friedman

• Things Your Customers Never Want to Hear - By Nancy Friedman

• Customers for Life! - By John Boe

• The Seven Lingering Effects of Bad Customer Service - By Nancy Friedman

• 10 Things Your Customers Won't Tell You - By Nancy Friedman

• The 6 Cardinal Rules of Customer Service - By Nancy Friedman

• Are You Guilty? - By Nancy Friedman

• Improving Listening Skills - By Nancy Friedman

• What Drives Client Loyalty? - By Andrew Sobel

• Managing Client Crises - By Andrew Sobel

• Stop Telling Customers How Great You Are and Start Showing Them! - By David Friedman

• What's Your Service Mentality IQ? - By Nancy Friedman

• A Complaint?  It's a Compliment! - By Julia O'Connor

Employees

 

• The Curse of Being Over-Qualified  - By Barb Smith

• The Changing World of Work - By Barb Smith

• Networking in the Job Search World - By Barb Smith

• Finding Your Career Direction - By Barb Smith

• Is Your Résumé Only Doing Half Its Job? - By Barb Smith

• Secrets of Successful Interviewing - By Hugh Murray & David Friedman

• How to Hire Terrific Employees, Part One: Adopt a Screening Process that Reveals Applicants' Qualities & Skills - By Cynthia Wall

• How to Hire Terrific Employees Part Two: Teach Applicants About Your Business During Screening and Training - By Cynthia Wall

• How to Hire Terrific Employees Part Three: Build Interactive Evaluation into Probation and Training - By Cynthia Wall

• Preparing for Job Interviews - By Jim Couturier

• Recruit Your Way to the Top! - Part One - By John Boe

• Recruit Your Way to the Top! Part Two - By John Boe

• Putting the Human Back in "Human Resource"  - By Debora S. Ferraz

• Hire for Attitude, Train for Skill - By Barbara Bartlein

• Dealing with "Deadwood" Employees - By Barbara Bartlein

• Fighting Back Against Workplace Conflict! - By David Friedman

• "Desk Rage" is More Common in the Workplace - By Barbara Bartlein

• Unchain Your Desk: The Five Secrets for Breaking Workaholic Habits - By Barbara Bartlein

• 9 Ways to Toot Your Own Horn at Work - By Barbara Pachter

Finance

• Home Financing Made Easy:  Part Three - By Bruce Smith

• Home Financing Made Easy, Part Two - By Bruce Smith

• Home Financing Made Easy, Part One - By Bruce Smith

• Financing Commercial Properties - By Bruce Smith

• Succession Planning for Private Business Owners - By J.D. MacRae, CFP

• The Next Wave of Insurance - By Cathy Blackwell

• Tips for Selling Your Home - By Dianne Conway

• Powerful Strategies for Saving on your Mortgage - By J.D. MacRae, CFP

• Your Home Buying Strategy - By Dianne Conway

• Choosing a Good Financial Advisor...the Most Important Investment You'll Ever Make - By J.D. MacRae, CFP

• How To Collect Your Unpaid Accounts - By Peter Courneya

• In Search of the "Reasonable" Business Expense - By John Haasen

Health & Wellness

• The Meaning of Hunger - By Mary Desaulniers

• Healthy Breasts for a Lifetime - By Dr. Priya Joshi

• Say Good-bye to Toxins - By Mary-Anne M. MacPherson

• IonCleanse for Good Health - By Cindy Knight

• Nine Holiday Foods That Can Kill! - By Debra S. Holtzman

• Breast Exams Without the Squeeze! - By Dr. Priya Joshi

• Mental Health is a Bottom Line Issue - By Barbara Bartlein

• The Masks of MSG - By Cindy Knight

• Calcium: How Much is Enough? - By Cindy Knight

• Why Focus on Nutrition? - By Cindy Knight

• Is Success Hazardous to Your Health? - By Barbara Bartlein

• Defining Pilates...and Its Benefits to You - By Michaela Sirbu

• Ten Healthy Foods with Hidden Hazards - By  Debra Holtzman

• Is Your Favourite Restaurant Safe? - By  Debra Holtzman

• Why Diets Don't Work - By Mary Desaulniers

• Less Talk...A Time for Change - By Carol Kasik

• What Women Don't Talk About! - By Carol Kasik

• Reflexology – It's In The Feet - By Jeanne Jones

Presentations

• Got Feedback? Read Your Audience - By Karen Susman

• Training Tips: Eleven Rules for Effective Training - By Karen Susman

• Avoid Death By PowerPoint: Tips to Temper Technical Trauma - By Karen Susman

• Twelve Tips for Involving Your Audience:  Wake 'Em Up with Questions - By Karen Susman

• How to Take the Anxiety Out of Public Speaking...Professional Speakers Offer Tricks of the Trade - By Marsha Mardock

• Teaching to Teach - By Yvette Van Veen

• How to Create an Effective Networking Presentation - By Janet Christensen

• How to Write a Killer Proposal - By Michael W. McLaughlin

• Getting Maximum Value from the Six Touch Points of Communications - By Nancy Friedman

• Speaking Without Notes - By Diane Moore

• 16 Tips to Help You Prepare for Any Client Meeting - By Andrew Sobel

• Twenty-Four Ways to Connect With Your Audience  - By Karen Susman

• How to Stand Out When Sitting On a Panel - By Karen Susman

• Help! My PowerPoint® Crashed and I Can't Boot Up - By Karen Susman

Sales & Marketing

 

• The 80/20 Rule - By Heather Colquhoun

• The Media is Not the Message - By Roy H. Williams

• Is Your Value Proposition Strong Enough? - By Jill Konrath

• Addressing the Elephant in the Room  - By Jill Konrath

• Become an Expert...Write an Article  - By Susan Regier

• Telling Ain't Selling - By Abhay Padgaonkar

• Media Darlings: The Top Ten Do's and Don'ts of Working with the Press - By Susan A. Friedmann

• 10 Proven Ways to Say No to Someone Who Wants to "Pick Your Brain" - By Maria Marsala

• Strong Arm Sales Stop Success Cold - By Susan A. Friedmann

• Miscommunications in a World of Communications - By Nancy Friedman

• Selling to the Four Temperament Styles - By John Boe

• How to Read Your Prospect Like a Book! - By John Boe

• Is My Product Appropriate for Mail-Order Catalog Sales? - By Jim Tilberry

• Cross-Selling Takes Teamwork - By John Boe

• How Often Should You Advertise? - Contributed by Jimmy Kohut

• Little Card, Big Deal! - By Jane Atkinson-White

• Principles of Persuasion  - By John Boe

• Avoiding Marketing Pitfalls - By Michael W. McLaughlin

• How to Write Funny Even if You're Not Funny - By Karen Susman

• What's Your Personal Brand? Coca-Cola, Nike and You - By Karen Susman

• When Will My Ads Start Working? - By Roy H. Williams

• Don't Believe Your Press Kit - By Barbara Bartlein

• Defining Your Company's Language...6 Tips to Make Sure Your Company Talks "The Talk" - By Rebecca A. Morgan

• Effective Questioning Skills - By Nancy Friedman

• Cementing the Sale - By Charine Brown

• Sales Success Secrets - By Karen Susman

• Eight Tips for More Effective Email Communication - By David Friedman

• The "Think Differently" Sales Tip - By Leif H. Smith

• Avoid Using Weak Wimpy Words - By David Friedman

• Please Don't SELL Me - By Julia O'Connor

• How to Win a Client in 10 Days - Part 1 - By Andrew Sobel

• How to Win a Client in 10 Days - Part 2 - By Andrew Sobel

• Management Theory M: The Fount of the Next New Business Buzzword Bonanza - By Karen Susman

• How to Brand an Illusion - By Barbara Bartlein

• How to Tell if Your Ad Campaign is Working - By Chris Twaites

• 3 Steps to Immediately Increase Sales - By Leif H. Smith

• Cost Effective Marketing Ideas - By Chris Twaites

• How "To Tell the Truth" - By Barbara Bartlein

• Changes in Attitude...Needing to be Needed by Clients - By Andrew Sobel

• The 23 Best Lines in Marketing - By Jeffery Dobkin

• A 15 Point Checklist for Your Ad  - By Jeffrey Dobkin

• Promote Humour in the Workplace - By Barbara Bartlein

• E-Mail Etiquette Tips for Communicating Effectively - By Michael Lerner

• Unlocking Business Prosperity - By Debra Bannister

• Tips for Effective Writing - By Susan Regier

• What to Expect When Working with a Graphic Artist - By Jane Atkinson-White

• Design Tips, Logos & Print Ads - By Jane Atkinson-White

• How to Write Effective News Releases - By Susan Regier

• The Article is Not the Ad - By Kevin Needham

• Write Effective Marketing Letters - By Susan Regier

Specialty Services

• Estate Sales & Staging - By Catherine E. Brown

• Digital Photography Tips that Stick

• Top 10 Ways to Lose Money on a Property - By Catherine E. Brown

• Staging Simplified...Measuring the Return on Investment of Home Staging - By Catherine E. Brown

• Staging Simplified...How Much Does it Cost to Stage a House? - By Catherine E. Brown

• Selling Vacant Homes - By Catherine E. Brown

• Why "Neutral" is Vital when Selling a Home - By Catherine E. Brown

• "Reality TV" versus Real Staging - By Catherine E. Brown

• Staging to Sell…With Pets - By Catherine E. Brown

• Virtual Assistants...Six Questions You Need Answered - By Yvonne Weld

• Renewal at Home - By Catherine E. Brown

• Why Stage a Home For Sale in a Hot Market? - By  Catherine E. Brown

• Turn Clutter into CA$H: How to Hold a Profitable Garage Sale - By  Catherine E. Brown

• Clearing the Clutter Before Moving - By  Catherine E. Brown

• Homework: Don't Work Harder Than Your Child! - By Dr. Charles Fay

• Choosing a Daycare - By Garry Foster

• Make a Good First Impression...Outside Your Home - By Tracey E. White

Telephone Skills

• Emotional Leakage - By Nancy Friedman

• Controlling Personal Calls at the Office - By Nancy Friedman

• Hi, how are you?...and Other Weak Wimpy Words - By Nancy Friedman

• Building Rapport with Callers - By Nancy Friedman

• Five Most Frustrating Voice Mail Phrases - By Nancy Friedman

• That's Just RUDE! Exploring the Rudeness Matrix - By Nancy Friedman

• Take the Telephone Doctor I.Q. Quiz - By Nancy Friedman

• "If You Know Your Party's Extension...blah, blah, blah" - By Nancy Friedman

• How to Get People to Return Your Calls  - By Karen Susman

• What's Your TONE OF VOICE Like? - By Nancy Friedman

• How to Handle the Foreign Accent - By Nancy Friedman

• What Type of Cell Phone User Are You? - By Nancy Friedman

• Strategies for Handling Irate Callers  - By Nancy Friedman

• Voice Mail Etiquette - By Nancy Friedman

Trade Shows

• Are You "Cell"ing Yourself Short? - By Susan A. Friedmann

• Winnie the Pooh and You…at the Tradeshow? - By Susan A. Friedmann

• No Brainers: 27 Low or No-Cost Ways to Improve Your Next Tradeshow - By Susan A. Friedmann

• The Secret Weapon Every Savvy Exhibitor Should Use - By Susan A. Friedmann

• That's Entertainment: Adding Some Show Biz to Your Tradeshow Exhibit - By Susan A. Friedmann

• Business Cards at Trade Shows - By Julia O'Connor

• 5 Tips for Exhibit Staff Training - By Julia O'Connor

• Dirty Little Secrets: Five Things Trade Show Attendees Don't Want You To Know - By Susan A. Friedmann

• What To Do When Nothing’s New: Five Strategies for Success - By Susan A. Friedmann

• The Power of Podcasting: What Exhibitors Need To Know - By Susan A. Friedmann

• What is Behind the Glue? - By Julia O'Connor

• Wagging the Dog: Plan Ahead for What Happens After the Show - By Susan A. Friedmann

• The Changing of the Guard: Four Key Exhibiting Strategies for Generation Y - By Susan A. Friedmann

• Always Leave Them Laughing: Integrating Humor into Your Trade Show Marketing Campaign - By Susan A. Friedmann

• Preshow Planning Equals Success: 10 Essential Questions You Have to Ask - By Susan A. Friedmann

• Rut Busters: Changing Your Trade Show Routine - By Susan A. Friedmann

• Super Sleuths: Using Trade Shows to Investigate Your Competition - By Susan A. Friedmann

• Attendees Beg: Do Not Sell Me...Persuade Me - By Julia O'Connor

• The Teamwork Alphabet - By Susan A. Friedmann

• Power Selling Outside the Booth - By Julia O'Connor

• Ten Secrets of Super Successful Exhibit Managers - By Susan A. Friedmann

• Pre Trade Show Marketing: Five Important Tips About Paper - By Julia O'Connor

• Out-Foxing the Competition at Tradeshows - By Susan A. Friedmann

• Hospitality Trade Shows Pose Special Problems - By Julia O'Connor

• Building Brand Awareness at Tradeshows - By Susan A. Friedmann

• The Power of Buzz: How to Create it at Tradeshows - By Susan A. Friedmann

• What Each Sales Person Knows - By Julia O'Connor

• S-M-I-L-E – A Trade Show Tip - By Julia O'Connor

• 30 Quick Tips to Help You When Visiting a Tradeshow - By Susan A. Friedmann

• Trade Show Success Secrets on a Shoestring - By Karen Susman

Web Site Development

• How Safe is Your Domain Name? - By Heather Peel

 

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